by webnerds | Social Media Marketing
What does omnichannel mean in Pharma? And what does digital disruption mean for this increasingly complex industry? Omnichannel Pharma does not exist in a vacuum. Many industries launched large-scale omnichannel transformations years ago, and consumers are...
by webnerds | Social Media Marketing
Keep up to date in the ever-changing digital landscape by integrating these 5 trends in Financial Services digital marketing into your 2024 marketing strategy Financial Services is both a highly competitive and highly regulated sector. Cost per customer acquisition is...
by webnerds | Social Media Marketing
Our guide to creating a SWOT analysis to define digital strategy using the TOWS technique A SWOT analysis is an essential part of any business or marketing plan. It allows you to create a plan of action based not on what you’re interested in doing or on your gut-feel,...
by webnerds | Social Media Marketing
Playbooks empower marketing teams to improve performance from within As marketing managers, directors, and heads of marketing, we are responsible for researching and developing marketing strategies that contribute toward our business goals. This means we are...
by webnerds | Social Media Marketing
It’s not enough to create buyer personas and leave them getting dusty on the shelf. Find out how to apply customer personas to inform each stage of your marketing strategy What are marketing personas? Customer or buyer personas are fictional people who represent...
by webnerds | Social Media Marketing
What do marketers need to know and do? Exciting times for marketers who enjoy following how digital platforms evolve… It feels like 2008, as I said in my first post on Threads… Since I’ll be talking about it, amongst other trends, at a Digital...
