by webnerds | Social Media Marketing
A tutorial covering our recommended process, report, tools and KPIs to grow your business By the time you read this, it’s likely that Google Analytics 3 or Universal Analytics (UA), whatever you call it, will be no more. Switching to Google Analytics 4 (GA4)...
by webnerds | Social Media Marketing
Selecting the best revenue model options for your digital business A good revenue model is a proven technique used by digital businesses globally, from startups to global corporations, to generate income from traffic on their website, mobile apps, and via digital...
by webnerds | Social Media Marketing
Thinking about your e-commerce marketing plan for 2024? Use the RACE Framework to create a focused and well-structured digital marketing strategy In today’s e-commerce business landscape, there is no room for a lack of planning. All e-commerce businesses should plan...
by webnerds | Social Media Marketing
7 steps ensure top-down strategic alignment between business strategy and partner marketing Aligning partner marketing with your organization’s overall business strategy and specific strategic initiatives is essential for driving success and maximizing the value...
by webnerds | Social Media Marketing
2023 has been a rare year in marketing, where the latest martech innovations we discuss have crossed over into the mainstream. Of course, this has been prompted by the huge interest in ChatGPT, not only for marketing, but in many other applications. For...
by webnerds | Social Media Marketing
E-commerce 2023: The latest data and forecasts for all things online retail growth It’s interesting to look back at e-commerce growth over the last few years and think forward to the future of this industry. As demonstrated by these charts from Statistica, the...
