by webnerds | Social Media Marketing
Learn how to create a PESTLE analysis to identify threats and opportunities in the macro environment to guide your marketing planning You may have heard PESTLE mentioned when studying marketing theory or in your workplace. It is a powerful, yet simple, analysis tool...
by webnerds | Social Media Marketing
Maximizing the potential of AI in email marketing with our human expertise Picking a path through the ever-growing AI maze in email marketing is a challenge for today’s digital marketers. While AI tools offer efficiency and support, relying solely on them risks...
by webnerds | Social Media Marketing
A tutorial covering our recommended process, report, tools and KPIs to grow your business By the time you read this, it’s likely that Google Analytics 3 or Universal Analytics (UA), whatever you call it, will be no more. Switching to Google Analytics 4 (GA4)...
by webnerds | Social Media Marketing
Selecting the best revenue model options for your digital business A good revenue model is a proven technique used by digital businesses globally, from startups to global corporations, to generate income from traffic on their website, mobile apps, and via digital...
by webnerds | Social Media Marketing
Thinking about your e-commerce marketing plan for 2024? Use the RACE Framework to create a focused and well-structured digital marketing strategy In today’s e-commerce business landscape, there is no room for a lack of planning. All e-commerce businesses should plan...
by webnerds | Social Media Marketing
7 steps ensure top-down strategic alignment between business strategy and partner marketing Aligning partner marketing with your organization’s overall business strategy and specific strategic initiatives is essential for driving success and maximizing the value...