by webnerds | Social Media Marketing
Combine opportunity, strategy and action to identify the right approach for your pharma brand The last 18 months has been a rollercoaster ride for many of us, not least those within the pharmaceutical sector. The COVID-19 pandemic has influenced the way pharma brands...
by webnerds | Social Media Marketing
Healthcare wearable devices are on the up. Pharma and healthcare MarTech unlocks new opportunities for marketing leaders to connect with customers Our pharma and healthcare marketing trends 2021 report highlights a number of sector innovations, including wearable...
by webnerds | Social Media Marketing
As a marketer, you believe in what you’re doing, but it’s difficult to measure results, so how can you measure marketing ROI? When your company engages in many activities to improve results, it can be difficult to prove the effectiveness of some activities....
by webnerds | Social Media Marketing
Working from home does require a certain approach to be effective, but if you get it right, you can build an effective remote marketing team With more of us working from home than ever before, use these top tips to build a remote marketing team so you can keep your...
by webnerds | Social Media Marketing
Learn the 4 steps to creating a content marketing plan, with our content planning template and the RACE Framework To help you develop a content marketing plan or review existing methods, I thought it could be helpful to share some of the planning techniques applied in...
by webnerds | Social Media Marketing
What’s needed to build a strong marketing strategy? Creating a winning marketing strategy that takes advantage of the key marketing opportunities available today is challenging because of the pace of change and continuous hype. Smart Insights offers marketing...