by webnerds | Social Media Marketing
A content marketing planning tool to help marketers generate ideas for the most engaging content types for their audiences We created our Content Marketing Matrix to help our members audit their content marketing assets as part of creating a content marketing...
by webnerds | Social Media Marketing
Five tips to becoming a more knowledgeable and connected marketer First finding and then navigating a career in marketing can be tough but it’s also very rewarding. With the advancement of digital, the rise of AI and so much new technology, there are many different...
by webnerds | Social Media Marketing
Stay calm, slow down and refocus your marketing priorities to tackle the current COVID-19 challenge The world of marketing is a busy, hectic and uncertain one at the best of times. From the changing nature of consumer preferences to the evolution of new technologies...
by webnerds | Social Media Marketing
Now more than ever it’s essential to amplify the impact of your digital marketing management. Here we show you how to do this by boosting both your operational and leadership effectiveness. It’s essential to boost your management skills Now, more than ever, how you...
by webnerds | Social Media Marketing
How to use Segmentation, Targeting and Positioning (STP) to develop marketing strategies Today, Segmentation, Targeting and Positioning (STP) is a familiar strategic approach in Modern Marketing. It is one of the most commonly applied marketing models in practice. In...
by webnerds | Social Media Marketing
How to navigate a ‘squiggly career’ When many of us consider the word ‘career’, we think about climbing a corporate ladder and following a predictable, linear path to promotion. This was certainly my expectation when I entered the workforce after...
