by webnerds | Social Media Marketing
Facebook and Instagram issue rallying cry for social media marketers to meet customers on their terms, Shell investigated over “drive carbon neutral” claims, UK 2020 Budget and what it means for marketers Welcome to this week’s news roundup, where...
by webnerds | Social Media Marketing
Using different insights tools to build understanding of the opportunities for an agency to create value for a client In a previous article, I defined and explained the need for marketing agencies and consultants to develop a robust Discovery process when they start...
by webnerds | Social Media Marketing
Embarking on my marketing journey at university, I learnt about the 4 Ps of marketing. However, since I left the classroom, I’ve found a disproportionate focus on promotion over the other Ps. The 4 Ps are fundamental to any marketing strategy and explain the...
by webnerds | Social Media Marketing
Organizations and brands thrive on strong repositories of digital marketing assets. Finding what you’re looking for, however, can be a challenge. Learn how to improve your metadata — and your team’s efficiency. Metadata has been around since Callimachus invented the...
by webnerds | Social Media Marketing
To give your business the best chance of success, you need to invest in marketing. For a simple reason: marketing provides visibility for your products and converts customers. Having said that, investing in marketing goes beyond just buying marketing tools and hoping...
by webnerds | Social Media Marketing
Depending on what business you’re in, typically anywhere from 2%-15% of your online visitors convert into customers. That means 85%-98% don’t. So, wouldn’t you like to know why? You can, by gathering some critical customer feedback with some very affordable methods...
