by webnerds | Social Media Marketing
Our GTM plan template structured using RACE designed for small businesses and startups You may have heard people talking about their ‘Go To Market Strategy’ and wondered how this type of plan differs from other classical types of marketing plans. In this article, I’ll...
by webnerds | Social Media Marketing
Why agreeing on a policy for how AI is used in marketing is an essential part of the future marketing playbook for all businesses ChatGPT has thrust Generative AI into prominence for marketers and many others whose activities involve content creation. Many have been...
by webnerds | Social Media Marketing
Grow your IT/high-tech business across the ‘internet of things’ by applying these latest industry strategies for technology product marketing What is product marketing? Product marketing describes the management of all processes involved in taking a...
by webnerds | Social Media Marketing
5 Reasons to consider a life as a T-Shaped Marketer Editor’s note: We have updated this post, ten years after Simon Swan originally wrote it, to highlight what we have always felt is missing from the concept… the need for strategic marketing skills. The...
by webnerds | Social Media Marketing
Our recommended process and tools to help you grow your marketing career with strategic skill development As marketers, we understand how challenging it can be to keep all your plates spinning. You’re trying to manage your day job, while staying up to date with all...
by webnerds | Social Media Marketing
Updating approaches to your online branding for the digital world Brand is No.1 I want to start with a bold statement. The online brand is the single most important element to a business or organization. If you think about what online branding actually is; a position...
