by webnerds | Social Media Marketing
Five approaches to develop your problem-solving and decision-making skills As marketers, we’re confronted with different types of questions, data, and challenges on a regular basis. Whether it’s reacting to a negative PR story, reviewing the performance of a digital...
by webnerds | Social Media Marketing
I’m sorry to break it to you, but building personas will probably take twice as long as you think it will. Now’s the time to create accurate personas to reap the rewards from doing so. When thinking about personas, what comes to mind? It’s likely...
by webnerds | Social Media Marketing
When it comes to planning a campaign, it’s important to be efficient at all times. Explore these fundraising software tips to make your next campaign count. As a non-profit professional, running a successful campaign means putting a lot of thought, organization, and...
by webnerds | Social Media Marketing
Even in a world where business reviews no longer contribute to aggregate star ratings in SERPs, there are plenty of reasons to include them on your website. In mid-September, Google made a significant change to the way it displays business websites in SERPs. Prior to...
by webnerds | Social Media Marketing
Chart of the Week: 43% of organizations are “holding steady” when it comes to the effectiveness of their email marketing Email remains to be one of the most popular marketing channels, helping marketers to reach a wide audience, convert leads and re-engage...
by webnerds | Social Media Marketing
To be successful at content marketing, your first task is to create a content marketing strategy. Content marketing is one of the most effective ways to gain more leads and customers. But there’s one problem: content marketing is a lot of work. For example,...