by webnerds | Social Media Marketing
Chart of the Week: Pandemic hits high-ticket air travel and cruises, alongside small pleasures such as eating out, as marketers reassess what constitutes value for customers right now and how digital marketing can help Charts from Market Insider paint a grim picture...
by webnerds | Social Media Marketing
Our recommended free online tools for understanding your customers, competitors and campaign, and how you should use them – across 8 marketing analysis activities I find that when running training courses, the tools I recommend to help marketers are always...
by webnerds | Social Media Marketing
Five ways marketers can benefit from continuing professional development As marketers we can sometimes become insulated from the world around us. But when we poke our heads above the parapet, it’s surprising what we can learn from others. I’ve always been interested...
by webnerds | Social Media Marketing
Good service once earns one happy customer. Consistently good service builds a satisfied, loyal customer base. Unfortunately, unless you’re a sole proprietor doing everything in your business, you can’t control how your customer service teams work at every moment. How...
by webnerds | Social Media Marketing
A tutorial on estimating your share of search for different keywords using Google’s Webmaster tools: search queries and data – and how to perform a gap analysis to find your SEO gaps Making better use of organic search has become particularly important in the...
by webnerds | Social Media Marketing
Smart Insights members and followers have been discussing positive brand responses to Coronavirus which have moved us and impressed us. We hope you will find this summary of some of our favourite responses below helpful. It may even spark a new idea for your business...